Top 5 Books and Reference Apps in Ukraine Q3 2023

In the third quarter of 2023, the Books and Reference category in Ukraine saw notable trends in the performance of the top 5 applications. Here's a detailed look at how these apps fared in terms of weekly downloads, revenue, and active users, based on Sensor Tower data.

Joyread experienced a decline in weekly revenue over the quarter, starting from around $8.4K in late June and dropping to approximately $4.2K by the end of September. Weekly downloads also showed a downward trend, beginning at 5.1K and reaching a low of 392 in late August before a slight recovery to 730 in the last week of September. Active users decreased from 10.9K to about 6K over the same period.

Hinovel maintained a relatively stable weekly revenue, averaging around $4K throughout the quarter, with a slight peak at $4.6K in late August. Downloads saw an initial drop from 2.3K in late June to as low as 107 in mid-September, recovering slightly to 111 by the end of the quarter. Active users decreased from 23.2K to 12.1K over the quarter.

Litrad showed fluctuations in weekly revenue, peaking at $4.7K in late July before declining to $2.9K by the end of September. Downloads saw a significant spike to 3.2K in mid-July, followed by a sharp decline to 78 in the final week of the quarter. Active users varied, reaching a high of 10.3K in early September before dropping to 7.1K by the end of the month.

Yakaboo: Читати/слухати книги had a stable weekly revenue, hovering around $3.5K throughout the quarter. Downloads remained steady, averaging around 2.5K to 2.8K weekly. Active users also showed consistency, maintaining around 46K to 48K active users each week.

Абук: електронні й аудіокниги experienced gradual growth in weekly revenue, peaking at $1.8K in early August before stabilizing around $1.2K to $1.5K towards the end of September. Downloads increased from 629 in late June to 815 by the end of the quarter.

These trends provide a snapshot of the Books and Reference app market in Ukraine for Q3 2023. For more insights and detailed analytics, visit Sensor Tower.